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When you make the swap to clean beauty and natural skincare, one of the first areas of your beauty kit you’ll want to overhaul is mascara. Even if you’ve never experienced a reaction or sensitivity to conventional mascara (a common trigger for swapping to the natural version), a quick glance at the list on back of the wand will reveal a host of ingredients that don’t belong anywhere near our eyes.

Petrochemicals, parabens and synthetic chemicals are just not necessary when a quality natural mascara will do the same, if not a better job, of providing long lasting, smudge proof coverage without the nasties.

To give them colour, natural mascara contains natural concentrated pigments in place of synthetic colorants and are packed full of powerful botanicals to nourish lashes. You can rest assured when choosing natural mascara, that glossy, fluttery lashes won’t come at a cost to your eyes or health. To start you on your journey we’ve put together our favourite, best-selling natural mascaras. But don’t just take our word for it...try them yourself!  

Words | Sophie Parslow
Image | Joe Robles

Comments (1)

Inika Organic Mineral Mascara (Brown)

By: on 26 July 2018
I have very sensitive eyes and fair freckly skin ... sometimes I find black mascaras too strong in colour for my fair colouring so I was look for an organic (to keep my eyes happy) brown (to give me a more natural colour but still give me length, definition and volume ... this product delivered ...Very happyXxx

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